KLABU SPORTS FOUNDATION - AMSTERDAM SPIRIT
Creative direction, design by Kelvin Govey.
AMSTERDAM SPIRIT BADGE & SPORTS SHIRT
Community Shirt Launch 2023
With input from the community, the Amsterdam Spirit badge and
sports kit was created to represent the community members.
Meaning of the badge:
Heron & Pigeon: diverse species of birds found locally, representing
the coming together of the community, who are also coming from diverse
backgrounds and many different countries.
Drinking Fountain: The classic Amsterdam-style drinking fountains are located in
the parks where the community comes together to participate in weekly
sports activities, and represents the meeting place of friendships, new and old;
the water represents vitality and life.
Meaning of the shirt:
KLABU butterfly print: inspired by the scales of a butterfly's wings, the butterfly
represents freedom, transformation, and hope.
The butterfly print is rainbow-coloured representing diversity
and inclusion, a shirt, a flag, and a symbol of belonging for everyone.
Amsterdam Spirit community shirt '23
Amsterdam Spirit community badge '23
Amsterdam Spirit community sports activities '21 - '22